Zeitguised is a contemporary art studio exploring the frontier zone between digital abstraction and realism. Their ambiguously poetic work draws from the infinite recombination capacity of the internet’s crazed mashup culture, paired with the manipulation potential of digital imaging tools.
Using seductive 3D animation, Zeitguised creates post-narrative modes of structural transformations, evoking mental states of manic order and complex instability. The studio’s unique vocabulary of abstract geometric forms defies laws of physics and redefines the aesthetic language of both fine art and commercial industry in a digital world. Objects rather than characters become the focal point of the unfolding narrative; surface phenomena is content and unstable structures of colour, shape and spatial motion become storyline and protagonist simultaneously: the dichotomy between cognitive imagination and rational observation is exposed as one and the same mental figment.